THE ANTIDOTE

A 3-month 1:1 mentorship to amplify the heart of your work, master your messaging, and grow your income by telling and selling the truth

If you’re a coach, practitioner, or soul-led service-provider…

And you’re ready to welcome a new level of business growth without following someone else’s strategy, or relying on predictable dopamine-drenched marketing…

What’s stopping you?

Is it fear of judgment? Fear of deluding yourself? 

Fear of losing everything that’s worked for you so far?

Concerned you’re not yet embodying the “correct” energetics to call in your next-level clients?

Unclear how to speak to more than solving problems or healing pain?

Not sure how to write copy that “converts” without getting tense and rigid every time you try?

What if you don’t need more clever hooks, more messaging gimmicks, or more ways of proving your authority?


What if it’s not about promising more “fast and easy!” results?

What if you just need to calibrate to the joy and unique vision of your work—to what’s real, life-giving, and true about it?

And then transmit this joy and vision with conviction?

THE ANTIDOTE will walk you through the ins and outs of marketing your work like the honest and human visionary you are...

You’ll learn copywriting techniques to cut through the internet noise without convincing, chasing trends, creating “problems” for your work to solve, or following generic templates. 

You’ll master reaching the right people without hiding behind concepts or knowledge systems, performing shadow “authority”, relying on cheap dopamine hits, or operating from a boss-babe persona that distorts your feminine essence. 

You’ll create messaging from the pure joy your work brings you, by illuminating the world you’re inviting people into, and helping them cross the bridge you’ve built into that world with genuine connection, devotion, and faith.

What if your resistance to following mainstream business advice is actually your inner wisdom urging you to trust your own way?

THE ANTIDOTE isn’t about learning more messaging techniques that have worked for others, but discovering (and implementing) what works specifically for you.

And, it’s about a lot more than messaging.

Because it’s never just about what you say or even how you say it, it’s also about

the energy behind it.

And the key to the energy piece isn’t perfect attunement born from daily clearings, shadow work, and visualization, but sincerity.

When you’re ready to turn your sincerity into submissive conviction that melts any and all objections to your 3, 4, or 5-figure offer, come work with me…

Who is “me”?

I’m Ilana! A lady on the internet who’s been moonlighting as a freelance copywriter for the last 5 years…

In 2020, I started copywriting for friends and business owners I met online, while building my own astrology and shadow-work coaching business.

Eventually I fell far enough down the healing/self-development rabbit hole to realize the most practical and spiritually enlightened thing I could do was take myself less seriously, reclaim my joy, and follow it.

This prompted me to sell all my things to travel through Latin America and learn the dance of every country I visit (which I’m currently doing). 

In addition to knowing a thing or two about copywriting, I’ve spent the last 10 years dabbling in a range of modalities and systems (like astrology, existential kink, human design, parts work, emotional alchemy, somatic integration)—only to confront a lot of backwards assumptions about how spiritual and personal development work “should be” marketed.

I’m not here to insist you need to work with me if you want “x” result…

In my world, you are always the solution you seek. I’m simply here to amplify the clarity, congruence, and conviction already within you, AND support you in skillfully articulating it so your business doesn’t just remain a mighty fruit tree, but becomes a whole damn orchard.

Here’s how THE ANTIDOTE works:

  • We’ll have 2 1:1 calls each month on Zoom for 60-75 minutes (6 calls total)

    • On these calls we’ll refine your positioning, workshop your messaging, and map out the marketing sequence for your offer(s).

    • We’ll articulate your body of work to reflect you as a category of one. We’ll level up your conversion skills with copywriting techniques that disrupt mainstream marketing gospel.

    • What happens on our calls will vary based on where you are in your business, what you specifically need support with, and what arises in the process of communing with the spirit of your offers. You can also expect shadow integration, energy play, and big doses of humor ;)

  • In between sessions, you’ll send me questions that come up for you, as well as any copy you’d like me to edit and review.

    • We’ll go back and forth in Google docs, email, and exchange voice notes on Telegram.

    • If you have any trouble integrating the concepts and practices introduced on the calls, I’m here to support you with that in between sessions.

    • Expect a messaging makeover on your website, your sales/landing pages, and in your emails/social media content. By the end of our time together, writing copy that draws in premium clients like a moth to a flame will feel second nature.

Imagine having a full roster of high-ticket 1:1 clients, your group programs selling out, and your digital haven expanding with more of the right people…

Instead of writing emails and social media posts to an audience of fans who love to browse but never buy, your messaging is dialed in to reach the ones who show up asking for the invoice…

And none of this requires sacrificing your joy, working more hours, or overriding your feminine nature...

Let’s be frank for a moment:

There are tons of copywriting books and marketing courses out there you can learn from. You can also figure it out on your own through trial and error, get seduced by a flashy Instagram coach’s AI model (that claims it will replicate your “authentic” voice using human design and numerology), and just let it take the time it takes…

But if you find yourself:

  • in a love/hate relationship with promotion because most marketing techniques feel weird…

  • ready to burn it all down every time a launch “flops” or a workshop fails to get enough signups…

  • writing eloquent emails and showing up on social media consistently but still not making the level of sales you want…

  • falling into one Instagram ad hole after another, watching every business coach’s $22 messaging masterclass pitching what sounds like the same method just dressed up differently…

  • wishing you could hire someone to write your sales page for you…

  • wondering why your copy doesn’t convert like you know it can (you’re a good writer after all)…

Consider what could happen in 3 months if you:

  • received an experienced copywriter’s personalized feedback on the tangible and intangible elements of your messaging for 12 immersive weeks…(every CEO has at least a second pair of trained eyes like this in their back pocket)…

  • sharpened your conversion skills with techniques (not templates), practice, and meticulous editing support…

  • created a bursting reservoir of messaging to pull from and repurpose in your emails, funnels, sales pages, social media, or your website for months (and possibly even years) to come…

  • reinvigorated the heart of your work with sincere conviction that makes money move…

  • stopped saying what you think you should or what you think they need to hear and started spitting truth directly at the ones ready to invest…

Investment:

1 payment of $3,333 

or 3 monthly payments of $1,111

There’s a new era of marketing on the horizon…


Where speaking to your dream client is no longer about highlighting their pain, their “blocks”, or their “stuckness” but centering the way they are already rising in self-responsibility…

Where being an “authority” is just a shadow persona if it overrides (instead of mirrors) your dream client’s own inner authority…

Where “building trust” is less about getting them to believe you and more about inspiring belief in themselves because belief creates proof (and they are the proof)…

And where pushing dopamine-drenched urgency isn’t nearly as rewarding as fostering oxytocin-rich intimacy by meeting your dream client through each step of their deliciously tense decision-making process…

If you’re ready to spearhead this new era of conscious, integrated marketing to welcome a new level of business growth that brings you more peace and profit…

And you want to master your messaging (so your copy converts while you sleep) with the help of an experienced copywriter who—unlike any self-paced course or group program—will give you direct daily feedback, edit your writing, and support you through the inner alchemy that accompanies baring your individuated truth with the world…

I would love to be your guide.

FAQs

    • Maybe you’re a newbie in business…you’re launching a 3 or 4-figure offer you’re excited about, but when it comes to talking about it—whether it’s on your website or sales page or social media—you’re looking around at how other people are talking about their offers. So maybe you try what they’re doing, adding your own taglines and calls-to-action only to be met with…crickets. But you know in your heart your offer is life-changing, so you’re itching to get the word out in a way that will actually work. You want more of the right people finding you and paying you…

    • Maybe you’re a seasoned business owner who’s had sizable success selling 4- or even 5-figure offers, but at the cost of losing yourself. Maybe you followed the advice of marketing ‘experts’ or emulated people whose businesses looked the way you wanted yours to. You’ve invested in courses on business strategy, mindset masterminds, and even programs on the energetics of entrepreneurship. And some things really worked…until they didn’t. Until you realized you were forcing yourself to fit someone else’s success template. You’re not trying to tear down everything you’ve built–you just want success that looks and feels like it’s yours…

    • Or, maybe you’ve been in business for a few years, but recently took a long hiatus or sabbatical to re-evaluate your direction. After pulling back from marketing your offers or maybe even burning it all down(!!!), you’re now rising like a phoenix from the ashes with a whole new vision. This vision is asking for a re-brand and a major messaging makeover. Beginning again IS daunting, so naturally you’re craving support (or some shameless hand-holding) to fast-track the awkward hey, I’m back! remember me?! phase. You too want more people finding you and paying you, and the ones who already knew you sold on your epic comeback…

  • This mentorship is NOT for you if you’d rather:

    • sound “professional” over personable in your messaging

    • prefer your copywriting be done for you with as little of your input as possible

    • promote an image of yourself online that’s a far cry from your actual lived experience

    • avoid the marketing shadow work and copywriting skill-building that will catapult your business success (and are core tenets of this mentorship)

  • Side effects may include:

    • People not just praising you in your IG comments, but getting all up in your DM’s about joining your program

    • Sales and profit numbers you once had on your vision board becoming your new “normal”

    • Your “content strategy” feeling like a work of art that’s a joy to create because you know it also converts

    • Becoming a gushing oasis of original and unputdownable copy with a messaging mecca to turn to whenever you need inspiration

    • Realizing you were never bad at marketing, just (rightfully) exhausted following silly “shoulds” and trying to sound like someone you’re not

  • Not necessarily! You can be in the visioning stages of building a business–before finalizing your offer or enrolling any clients–to benefit from this work. In fact, you’ll be far better off starting this way. That said, it is a requirement that you currently sell a product/service or are planning to.

  • In short: as much time as you’re willing to commit. In addition to a 1-hour call each week, you’ll be encouraged to practice your copywriting as part of your already existing marketing schedule. In other words, this work shouldn’t take away from your business, but amplify and refine what you’re already doing.

  • Once we agree to work together and a contract is signed, there are no refunds.

  • The first step is to book a free 20-minute call for us to meet, get a feel for each other, and discuss how we can collaborate to reach your goals. If it feels like a good fit for both of us, I will send you a contract to sign, an invoice (or payment schedule), and a calendar link to book your sessions so we can begin!